Apart from the fact that 2020 was a very risky year in terms of health, it could be said that not everything was as planned in the professional sense as well. Due to such circumstances, it is expected that the next year, 2021, will bring many challenges, and in order to prepare for it as good as possible, the media company “BIZlife” organized the first of three planned “BIZkolegium” which topic was marketing, communications and innovations.
According to one of the interlocutors at the first “BIZkolegium” event and Marketing Director at “Delta Motors”, Milos Milosevic, 2020 was very challenging and taught us to adapt and react quickly on the market, but it also taught us to rationally use our budgets.
“It is very important to have a system prepared for such situations, and when the system is prepared and difficult situations arise, you do not have to withdraw from the market and pretend not to exist, but instead you can continue to communicate,” says Milosevic for BIZlife.
Milosevic emphasizes that one should be rational and use all his channels and potentials, as well as constantly work on educating the team “because when the team is educated, it can quickly accept changes and can have a fast response”.
In the video you can see what else did the marketing director of Delta Motors say about communications, innovations, about how important the speed of adjustment is in such situations and the forecasts for 2021.
The media company “BIZLife” announces two more “BIZkolegium” events for December. At the first one, experts will gather and exchange opinions on one also important topic for every company – HR. Has the approach to employment changed and in what way, how has the epidemic affected the motivation of employees who work much more from home, in what new circumstances have managers found themselves in managing teams, has employee education gained new dimensions and modalities, etc.
Finally, we are also announcing the “BIZkolegium” premium for December, which will bring together the leading people of Serbian companies, who will present their views at the end of a challenging year.